Stupid end of 2016 rant - Jeep Thing

"HammerheadFistpunch" (hammerheadfistpunch) 12/09/2016 at 18:26 • Filed to: None

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I’ve been seeing these badges a lot lately and jeep has been making a big deal out of celebrating their 75th anniversary...only its not the 75th anniversary of the Jeep because in 1941 there was no Jeep (upper case).

No I know you might think I’m being pedantic (and you’d be right!) but even Jeep themselves seem to acknowledge that its not the right year for 75th anniversaries.

So, lets see, 2016 minus 75 is...HEY 1941 so its true then that Jeep® Brand vehicles have blah blah blah. Only no. “Jeep” brand vehicles and even the formal name “Jeep” didn’t exist until 1950 at the earliest.

You could argue that the Term “jeep” was popularized in 1941 and is therefor the birth of the Jeep Brand, but it seems like an arbitrary date to hang your hat on. Not to mention there are records of calling other testing vehicles, tractors and bombers by the name jeep as far back as 1914. One thing is for sure; “Jeep® Brand vehicles” have NOT inspired anyone to anything for 75 years.

S65 > HammerheadFistpunch 12/09/2016 at 18:37

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Could they have been referring to the Willys?

TheBloody, Oppositelock lives on in our shitposts. > HammerheadFistpunch 12/09/2016 at 18:38

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Let’s not forget the Ford jeep, can Ford get in on this 75th anniversary?

shop-teacher > HammerheadFistpunch 12/09/2016 at 18:42

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I’m rolling my eyes at you right now.

Chariotoflove > HammerheadFistpunch 12/09/2016 at 18:43

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Jeep or Geep?

TheBloody, Oppositelock lives on in our shitposts. > TheBloody, Oppositelock lives on in our shitposts. 12/09/2016 at 18:45

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AND, it can be argued that Ford GP was the origin of the brand so...

My X-type is too a real Jaguar > HammerheadFistpunch 12/09/2016 at 18:53

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Bantam the company that got royally screwed 75 years ago, the army didn’t think they could build them fast enough so they gave the contract and prototype to Willys and then Ford.

HammerheadFistpunch > shop-teacher 12/09/2016 at 18:56

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That’s fair

LongbowMkII > Chariotoflove 12/09/2016 at 19:11

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Heep. It’s a soft J.

Sam > HammerheadFistpunch 12/09/2016 at 19:19

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Spridget > HammerheadFistpunch 12/09/2016 at 19:40

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Jeep hasn’t been that good since 1989, excluding the XJ, IMO.

gogmorgo - rowing gears in a Grand Cherokee > HammerheadFistpunch 12/09/2016 at 20:17

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Not just trademarked names, but in fact anything that relates to and can identify or be identified by your product is part of your brand. Ask literally anyone in marketing. The Willys, Ford, and even the Bantam prototypes are all part of Jeep’s brand, even though the name had yet to be applied to them. Your pendantry is misplaced.

HammerheadFistpunch > gogmorgo - rowing gears in a Grand Cherokee 12/09/2016 at 20:20

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I’m in marketing, and I disagree. Though legally there is protection against things that come after your brand in a similar market.

gogmorgo - rowing gears in a Grand Cherokee > HammerheadFistpunch 12/09/2016 at 20:24

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Well you’re disagreeing with your entire field.

HammerheadFistpunch > gogmorgo - rowing gears in a Grand Cherokee 12/09/2016 at 20:31

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Well there’s hyperbole and legality and in my job the latter helps more than the former

DipodomysDeserti > HammerheadFistpunch 12/10/2016 at 02:54

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It’s also pretty funny seeing as Jeep’s parent company made tanks and planes for both Nazi Germany and fascist Italy during WWII.

A lot of people don’t realize there’s a difference between a Jeep and a jeep. Despite the diference, a stock two door Wrangler is definitely the closest modern iteration of the jeep.

DipodomysDeserti > HammerheadFistpunch 12/10/2016 at 17:58

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Just noticed this in my Jeep.

Mine was built when Mercedes owned them...

VCeXpedition > HammerheadFistpunch 12/12/2016 at 12:44

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Thoughts on 40th Anniversary Landcruisers? 1957? They were around before that, but that’s totally a US marketing thing. I never paid much attention to it, but then I’ve always wanted and never had the “40th” FZJ80. Let them have their history as they see it, but I do enjoy the irony of the “F” in FCA building such an historic US icon.

TMC marketed a 60th Anniversary Landcruiser image around the globe in 2013. That was as notable as a fart in the wind. I have a shirt. woot.

HammerheadFistpunch > VCeXpedition 12/12/2016 at 13:01

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Well 1957 was the first year of a land cruiser wagon. At least they aren’t artificially adding heritage. Also the fact that both the Germans and Italians have owned jeep makes their military roots marketing that much more hilarious. Like when saab was “born from jets” when it was churning out gm rebadges